Lighting Cans & Bottles: Coors Light Pt. 7

INCLUDED IN THIS LESSON:  10:10 Minutes of Instructional Video, lighting, camera schematics and a glossary of terms for better learning-SUPPLIED W/ENGLISH SUBTITLES

IN THIS LESSON YOU WILL LEARN:  Commercial Cinematography is very different than Narrative.  A shot can be designed for 4-10 minutes, but in a commercials you have 15 to 30 seconds to convey your story, your message, your style and your attention grabbing imagery.  This lesson is Part 7 in a 7 Part series on Commercial Cinematography on what it takes to stay on schedule, on budget, light product, cans, bottles and liquid and deliver the 2 seconds of brilliance per shot.

This lesson 7 Part series that takes you on a journey from the director’s treatment, to the location scouts, to production meetings, to tech scouts, figuring out logistics all the way to the finished commercial.  Every nuances is discussed in detail, 4 shoot days in 6 different locations finishing with product photography on stage.

Have you ever wondered how you light Beer Cans.  This lesson is about teaching you the idiosyncrasy of product photography. The subtle nuances, the accent lighting, the LINERSWHAT is That?  Get in there and learn how to light Beer Cans.